“I love my job” – Wang Rong, Goodliness (美好) store owner

At 34, Wang Rong opened her first convenience store, transforming her life from a factory worker working over 13 hours a day to an entrepreneur fulfilling her life aspirations. Micro Connect is proud to have provided the capital Wang Rong needed to achieve her goals.

At Micro Connect, we have a dream – to do good and do well at the same time. We wish to build a new financial market that will give China’s micro and small businesses access to adequate and sustainable financing. Wang Rong’s experience is the perfect example of what our investments can do.


Read the original Chinese story here.

Micro Connect, growing with micro and small businesses

The small and micro economies and their stores are fundamental to our economy. Behind these enterprises are entrepreneurs who work hard to create wealth and change their destiny. They are essential in prospering the economy, stabilizing employment, and facilitating people’s lives.
Micro Connect - connecting global capital to Chinese small and micro enterprises, empowering labor entrepreneurs, and helping them flourish.